Net-New Strategic Accounts

"We're launching a new product vertical with aggressive revenue targets."

A new product or a new market often means starting from zero. Even if you're not starting from zero, a cold email won't introduce you to a CFO who has never heard of you.

"Intent data says they're in market. Their buying committee has never met us."

Signals work when two people sign the deal. Enterprise buying groups run from 5 to 21 people. By the time you've acted on the signal, your competitors have already built the relationship.

We start before the buying window. Our planning agents draw on 1000s of (unstructured) web data points, think SEC filings, podcast transcripts, etc. to spot when target accounts are becoming problem-aware, so you build relationships 6 to 9 months before the RFP.

We find the warm way in. Agents map the buying group and surface warm intros through your network, so your first touch isn't a cold one. And if it has to be cold, we send them an unmistakably human experience.

We make the first impression offline. A gift picked for the person, not the persona. A seat at a private dinner. A corporate box at a sporting event. A coffee at the conference they're already attending.

First executive meetings in under 5 weeks, at accounts that didn't know you last month.

Multi-threaded from day one, with relationships across the CFO, CTO and COO, not a single contact.

A foothold in the new market. Your first meetings become the references that open the next ten accounts.